Thursday, 15 September 2011

Different types of music videos

Performance
A Performance based music video consists of the band/Artist literally performing the song. This could be in any place, venue or setting depending on the style of the band. For example, a rock band may choose either a grungy setting, or perhaps a live stage and audience whereas a dance music artist may choose a club or party, However Performance based music videos usually are in the genre of Rock and Indie, however most of the other genres include some form of miming song words such as R'n'B, however they usually have Narrative included alongside.

Narrative
A Narrative based music video contains a story or a journey with actors, and rarely the artist. The Narrative can be about anything, but often a story of love/romance and sometimes a breakup or argument. Narrative music videos tend to be slower songs, and especially R'n'B genres use this style.

Concept
A Concept Music video is based around a Concept/Idea, and are usually quite dreamlike/surreal. The types of bands whom may choose a Concept music video are those who are more abstract and creative as a concept music video is usually strange and contemporary. There is no specific genre who use concept music videos as many different genres of music use the idea in many different ways. Concept music videos are generally harder to pull off because if the idea is not interesting enough, the video can become boring to the audience, however if done well, word of mouth/Web 2.0 can help really boost views and eventually sales as the video causes people to talk about it and discuss it. 

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